YF's Listing Service

YachtForums Listing Service​

Every recreational transportation forum on the internet has an active, often vibrant classified listing section. In most cases, they have more listings than any of the dedicated listing sites. The reason for this is because forums naturally attract buyers looking to learn from the experience of owners. Examples of marine forums with active classifieds include The Hull Truth, Offshore Only, Scream & Fly, The Trawler Forum and others. In most cases, these forums have more listings - specific to topic - than any stand alone listing system on the internet.

These forums have put a big dent in the Boats Group business model which includes Boat Trader, YachtWorld, Boats.com, etc. Boats Group has resorted to using ad networks to supplement revenue which has been declining. Word on the water is Boats Group is looking to exit because the investment group behind their $850 million acquisition a few years ago is not seeing the expected ROI.

Many brokers will tout their social media following, but we know a few things:

1. The majority of buyers don't use social media to find a boat. They use search engines!

2. Buyers use the internet to get educated. Forums are the premiere source of accurate, vetted information. AI was trained on forums!

3. Brokers who relied heavily on Facebook for leads have been left high & dry as users have vacated the platform.

4. Privacy is paramount for most people in the position to buy big boats. You won’t find them pretending to have a life on social media.

***​

We asked ChatGPT... "what is the best forum for yachts?" We already knew the answer but Artificial Intelligence recognized something we've been saying ever since we launched our Commission Free Listing Service... YachtForums is a great place to buy & sell yachts!

YachtForums Listing Service​

***​